South of Fifth Miami Beach Neighborhood

The Miami Beach neighborhood called South of Fifth or “SoFi” is the most exclusive area of South Beach. Unfortunately, that wasn’t always the case. In the 1950’s, when Miami Beach was an up-and-coming area bathed in celebrities, mobsters, ideal weather, and, of course, the beach. The Jewish population was only tolerated in SoFi, yet it was here that they built a thriving community. To the north, diversity was shunned and many hotels restricted clientele to prevent “Hebrew blood” on the premises.

By the 1970’s the South of Fifth neighborhood began to decline. First the younger Jewish family moved out and the area was known as a haven for retirees. The city created a committee aimed at revitalizing the area, appropriating $400-million towards eliminating the decaying structures and bringing in new, younger families. The plan failed miserably, seemingly causing even more deterioration, cheaper property values, and the introduction of crime.

In the 1980s, a German investor purchased low-cost beach-front property in SoFi and began developing luxury condominiums. It took twenty years to plan and build such properties as the Apogee, Continuum South, Icon South Beach, Murano Grande, Murano at Portofino, Portofino Tower, and the Yacht Club at Portofino. By 1995, property in the SoFi neighborhood was considered a prized asset, and it drew a wide array of businesses and touts the most expensive real estate on the coast.

Today, the South of Fifth area is the most prestigious neighborhood in Miami Beach, if not all of Florida – or even the whole United States. Tourists line up to visit the beaches and enjoy the nightlife that the SoFi has to offer, and locals are willing to pay top-dollar to live in the furnished apartments Miami.

Top Hotels

  • Hilton Bentley Miami/South Beach
  • Ocean Five Hotel
  • The Savoy
  • South Beach Marriott


Best Restaurants

  • De Rodriguez Cuba
  • Devito’s (owned by Danny Devito)
  • Fogo de Chao
  • Joe's Stone Crab
  • Pearl Restaurant & Champagne Lounge
  • Philippe Miami
  • Prime Italian
  • Prime One Twelve
  • RED the Steakhouse
  • Smith & Wollensky
  • Texas De Brazil


Popular Nightclubs

  • Club Nautico
  • LOVE/HATE lounge
  • Monty Trainer’s
  • Nikki Beach Club
  • Room
  • Taverna Opa
  • Ted’s Hideaway